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index

•Index Media regulation blog task • Public service broadcasting: notes • Cultural Industries: blog task •  'Industries: Ownership and control' • Audience theory 2: notes •Audience theory 1: blog tasks • Genre Blog tasks  • Feedback • Reading an image - media codes • semiotics blog task • Reception theory • My media consumption • film analysis  • First 10 question s

Media regulation: blog tasks

  1) What is regulation and why do media industries need to be regulated?  Regulators  must provide a set of tough consequences for media organisations that  break the rules, but they do also need to balance the interests of media  producers and protect freedom of expression. It  prevents young people from obtaining material that  was unsuitable for them. 2) What is OFCOM responsible for? OFCOM is responsible for granting licences to TV and Radio stations and it is illegal to broadcast TV or Radio signals without a licence from OFCOM. 3) Look at the section on the OFCOM broadcasting code. Which do you think are the three most important sections of the broadcasting code and why? Section 1: Protecting the Under-Eighteens Section 2: Harm and Offence Section 8: Privacy 4) Do you agree with OFCOM that Channel 4 was wrong to broadcast 'Wolverine' at 6.55pm on a Sunday evening? Why? I do agree because many children sleep later than 6:55pm on a schoo...

Public service broadcasting: notes

  Ofcom review of PSB in Britain 1) Look at page 3. Why is it a critical time for public service broadcasting?  Audience viewing habits continue to change rapidly and competition from global content providers is ever-increasing. 2) Read page 4. How has TV viewing changed in recent years?  Live broadcast viewing has declined, as audiences increasingly choose to view content at a time that suits them on global online and on-demand content services. These trends are affecting all broadcasters, including the PSB channels. 3) Still on page 4, what aspects of PSB do audiences value and enjoy?  Audiences continue to highly value the purposes and objectives of PSB, including trustworthy news and programmes that show different aspects of UK life and culture. The PSB channels have generally fulfilled the statutory PSB remit 4) Look at pages 4-5. Find and note down the statistics in this section on how much TV audiences tend to watch and how they watch it.  Collectively, t...

Cultural Industries: blog task

1) What does the term 'Cultural Industries' actually refer to? The term ‘cultural industry’ refers to the creation, production, and distribution of products of a cultural or artistic nature. 2) What does Hesmondhalgh identify regarding the societies in which the cultural industries are highly profitable? Hesmondhalgh identifies that the societies in which the cultural  industries are highly profitable tend to be societies that support the  conditions where large companies, and their political allies, make  money. 3) Why do some media products offer ideologies that challenge capitalism or inequalities in society? This happens because the cultural industry companies need to  continuously compete with each other to secure audience members. As  such, companies outdo each other to try and satisfy audience desires  for the shocking, profane or rebellious. 4) Look at page 2 of the factsheet. What are the problems that Hesmondhalgh identifies with regards to the cu...

'Industries: Ownership and control'

  1) Type up your  research notes  from the lesson - what did you find out about your allocated media conglomerate? Selection of companies: Alphabet,  The Walt Disney Company,  National Amusements,  Meta,  News Corp,  Time Warner, Comcast. If you were absent or didn't have time in the lesson to make these notes, research  any one  of the companies above and find examples of all the terminology outlined in the notes at the start of this blogpost. 2) Do you agree that governments should prevent media conglomerates from becoming too dominant? Write an argument that looks at both sides of this debate. A media conglomerate, or media group, is a company that owns numerous companies involved in creating mass media products such as print, television, radio, movies or online.  I do believe that    media conglomerates are becoming too dominant and will carry on to do so. For example, TV plays a major role in many peoples lives. Medi...

Audience theory 2: notes

Theory questions and your opinion 1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence? I think the media should be held responsible to a certain extent as there are many things that the media has produced. For example, many young children and teenagers are impressionable and the media has many inappropriate things they can mimick.    2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples. This is because, especially at a young age many children and teenagers are impressionable and this can have both a negative and positive impact. For example, a dress up game that may seem innocent and appropriate for kids can cause a severely negative impact. This is due to the fact that children are still growing and games that are pushing out a certain idea of how you should ...

Audience theory 1: blog tasks

  Playing violent video games for just 20 minutes a day can encourage aggressive behaviour: How does this article link to the hypodermic needle model? The hypodermic needle is a crude theory from the 1920s that suggests the media injects information into the audience like a hypodermic needle and therefore can have a dangerous effect on us and this article is also displaying how video games can have a negative effect on people even though it may seem innocent. The post reveals how playing a violent video game for as short as 20 minutes can trigger something in someone which makes them mimick what they have seen in this game. However, playing a non-violent video game, such as a racing game, has no effect on aggression when played for 20 minutes a day for three consecutive days. 2) How does coverage of the Talk Talk hacking case (see Daily Mail front page below) link to the hypodermic needle model? Why might someone  criticise  this front page?  This case is a displayed...